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The tool 'Calls to Actions - JotUrl' is designed to increase user traffic, lead generation, and customer acquisition by allowing users to incorporate personalized calls to action (CTAs) on shared web links.

These CTAs can be customised and embedded on any page, enhancing the efficacy of a user's marketing strategies. The tool facilitates the creation of personalised CTAs that can enhance visitor engagement, promote offers, improve conversion rates, and foster significant lead generation.

The application further allows users to customise their CTAs with templates from a dedicated library or using custom CSS. These CTAs can be designed to be aware of the end-user's device, optimising their display on mobile, tablet, or desktop.

The tool also offers AI-preview functionality for pages where embedding is not available. The distinctive features of the tool enable users to optimise customer engagement with conversion-optimized links, templates, forms, and AI-generated previews that are compatible across diverse pages.